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Management Of Langkawi Tourism Development Programme

Management Of Langkawi Tourism Development Programme

a. Since November 2009, there have been discussions about Langkawi tourism development by the Cabinet. The Ministry of Tourism and Culture Malaysia as well as the Langkawi Development Authority (LADA) were among Ministries/Agencies which have been instructed to rejuvenate the island‟s tourism industry in collaboration with other Ministries/Agencies such as the Ministry of Finance Malaysia and Economic Planning Unit (EPU). In October 2010, EPU‟s top management agreed to study a formulation of Langkawi Tourism Blueprint [Blueprint Pelancongan Langkawi (BPL)] with the purpose of rebuilding Langkawi‟s tourism industry. The development of BPL has been implemented for the period 2011 to 2015 with the aim of achieving its aspiration by making Langkawi as the 10th islands and eco-tourism destination in the world by year 2015. The implementation of BPL is expected to increase Langkawi‟s tourism revenue by two-fold in year 2015 amounting to RM3.8 billion and creating 4,200 new job opportunities. BPL has outlined 14 key initiatives aiming at boosting the tourism industry in Langkawi. As a result, the Delivery Management Office (DMO) by LADA has been established to coordinate and monitor the implementation of 14 BPL key initiatives among Ministries/Agencies involved.

b. Audit conducted between December 2014 to December 2015 revealed that the overall performance for this project is satisfactory whereby 18 (75%) out of 24 projects were completed within BPL implementation period. In addition, continuous monitoring on projects/ programmes has ensured that it was well managed and organised to achieve its desired goals. However, to increase the efficiency of the implementation, there were some aspects that could be improved as follows:

i. 6 (25%) out of 24 projects were not completed within BPL stipulated period (2011-2015);
ii. scheduled preventive maintenance for LED (Light Emitting Diode) Lighting and Solar Projects from Taman Lagenda to Dataran Lang were not carried out which cause damages on sculpture and solar lights were not properly functioned;
iii. the incentive/sponsorship guidelines for MICE Group (Meeting, Incentives, Conferencing and Exhibitions) were not clear in relation to types of incentive/sponsorship resulted in uncontrolled and unnecessarily spending; and
iv. there was no Service Level Agreement (SLA) established between LADA and Consulting Company to ensure that consultants have carried out their roles and responsibilities effectively.

1 Comment on this Post

  1. loh choi ting

    The management is failed to commit their responsibility and they are involved in the corruption of this project too. According to the news, I found the management very care about all the project and liase with the contractor, most of them, will ask the contractor to issue a higher price for the quotation and also invoice for the facilities service, installation and trade, and then they will request the commission from them. After all the facilities are being spoiled, within the service period, they do not care about it and continue to ask for money for repairing all that. So, I think Malaysia government has to take all these things with care and strictly to prevent more and more corruption in Malaysia. All the money that government use actually is our money! We pay them and they use it unwisely! This is not fair at all!

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